Nearly 40,000 people have visited Chartist Ancestors over
the past 12 months. Each visitor looked on average at just over two pages and
spent around 2 minutes 20 seconds on the site before moving on elsewhere.
I know this because last July I signed up to Google’s Analytics service. This
works by providing a small line of code that website owners can add to their
pages, in return for which they get access to Google data on how people arrived
at the site, where they came from and what they looked at.
This is immensely useful because it gives me some idea of
the sort of material that most people find interesting (allowing me to think
about what else to add) and even provides information on technical aspects such
as visitors’ screen resolutions (which I can use to optimise the design).
I should add that, although the information supplied by
Google Analytics is astonishingly detailed, it does not allow me to identify any
individual user. Whether or not your browsing secrets are safe with Google and
your internet service provider I cannot say, but I certainly don’t know who you
are.
Since I started using Google Analytics to track visitors in
the third week of July 2007 (it took few
weeks to get the code on every page), Chartist Ancestors has received a total
of:
· * 37,629 visitors, who looked at
* 79,497 pages, or an average of
* 2.11 pages per visit, for an average
* 2 minutes 22 seconds per visit.
* 79,497 pages, or an average of
* 2.11 pages per visit, for an average
* 2 minutes 22 seconds per visit.
Seven out of ten visitors (69.73% to be exact) arrived at
Chartist Ancestors from a set of search results. The great majority of these –
some 22,417 out of 26,238 referrals – were from Google itself. One in five
(19.97%) came from other sites. Of these 7,514 referrals, the largest number (1,663)
came from Wikipedia. The remaining one in ten visitors (10.30%) arrived
directly on the site, either typing the URL directly into their browser or
following a bookmark added during a previous visit.
As you would expect, where people arrived on the site having
discovered it during a web search, the most common terms used were “chartists”
(1,289 visits), “chartism” (427), “chartist ancestors” (220) and “chartist” (202).
Leaving aside the home page, the most popular destinations on
the site were:
· Chartism FAQs – 4,837 visits;
Chartist timeline – 1,841;
Newport Chartist rebellion – 1,760; and
Chartist land plan – 1,456
Chartist timeline – 1,841;
Newport Chartist rebellion – 1,760; and
Chartist land plan – 1,456
Around two-thirds of visitors were from the UK – 26,929 out
of 37,629. However, there were fairly hefty visitor numbers from the United
States (4,111), Australia (2,114), Canada (927) and even France (538) and
Germany (394).
But numbers aren’t everything. My single visitor from Kyrgyzstan
spent more than 20 minutes on the site.
Nearly eight out of ten visitors to Chartist Ancestors use
(78.33%) use Internet Explorer as their browser, and of these three fifths have
upgraded to Version 7. A further 16.97 per of people use Firefox while smaller
numbers use Safari, Mozilla and Opera.
How Google records this I do not know, but some 93.89% of
visitors were using Windows-based PCs, with 4.43% on Macs and 1.41% set up on
the open source Linux operating system. There were even five visitors using
Playstation 3s, and three or four on iPods, Nintendo Wiis, iPhones and PSPs.
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